SPEAKER PROFILE

David White

Web Optimiser

Theatre: Internet Marketing

 

I set up Weboptimiser in London in 1996 which has turned out to be a lifelong project in the study and practice of connecting people. We connect in person through our offices in London and Romania and at many events around the World and across the UK and US in particular. The only reason I am still ‘at it’ is because I plan to continue to connect for at least the next 16 years! It has been a moving feast and a labour of love.

 

The biggest returns can be had through combining life long learning with your passion. I work on so many varied client projects, it feeds my constant need to learn about connecting with people and it allows me to practice what I preach – a combination of which I am proud, and of course, always right!

 

Recently I was proud to have appeared on The Brian Tracy Show as a guest. It was aired recently in the US. I was billed as the Online Marketing Expert. The program was featured on NBC and syndicated out to many other channels. I appeared on the show as a result of co-authoring to Relationship Age: The world’s leading experts teach you PROVEN strategies for creating profitable relationships in the world of Social Media along with Mari Smith and others.

 

The book when launched quickly became an Amazon Best Seller and in December 2010 I was lucky enough to be awarded a Best-Sellers Quill Award by the National Academy of Best-Selling Authors in New York for its success.

 

Back in 2005-2008 I had the pleasure of chairing the Search Council of the IAB (Internet Advertising Bureau) Europe and simultaneously the UK. I set industry standards when I was there. I am the only professional Search Engine Marketing professional to have ever chaired the Search Council.

 

Today I increasingly get involved in trying to understand the influencing factors behind how and why people buy online. Having the luxury of being able to choose who I work with and travel the globe, constantly learning is something I recommend to everyone.

 

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